PORTFOLIO
Modu Creative Agency
Nayya Health
BetterUp
Nayya Health is a healthcare tech company that helps employees better understand and use their benefits. Using data and AI, Nayya provides personalized guidance for informed healthcare and financial decisions. The platform simplifies benefits information to maximize value and reduce costs.
Role: Product Design Lead
As a Product Design Lead at Nayya Health, I established design team structure and processes, improving efficiency and collaboration. I developed design systems and led initiatives to enhance product features, driving new revenue opportunities. My work focused on streamlining design efforts and guiding the product’s strategic direction.
Nayya Health
Role: Product Design Lead
Nayya Health is a healthcare tech company that helps employees better understand and use their benefits. Using data and AI, Nayya provides personalized guidance for informed healthcare and financial decisions. The platform simplifies benefits information to maximize value and reduce costs.
As a Product Design Lead, I focus on driving product strategy and leading cross-functional teams to create innovative, user-centered solutions that align with the overall vision and direction of the product. I guide the design process to enhance user value across our platform’s apps, ensuring seamless and engaging experiences by leveraging data and insights. Additionally, I co-lead in initiatives identifying new opportunities and guide strategic direction to launch and scale new business verticals.
BetterUp is a company dedicated to providing coaching and professional development services with the goal of empowering individuals and organizations to achieve their full potential.
Role: Sr. Designer
During my tenure, I contributed to various teams including the member app team, creative projects team, and web brand team.My contributions supported design initiatives aimed at enhancing various aspects of the business, including the direct-to-consumer initiative, digital events, insight reports, and more.
Equinox
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PORTFOLIO
HIGHLIGHTS
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Equinox is a leading luxury fitness and lifestyle brand, celebrated for its exclusive gyms, bold and forward-thinking messaging, and unparalleled authorities in the wellness space. With a dedication to excellence and innovation, Equinox remains the premier destination for individuals embracing fitness and wellness as an integral part of their lifestyle.
Role: Sr. UX Designer / UX Designer
During my tenure, I contributed to various teams including the content, partnership, web and acquisitions.
My contributions supported ideating and designing partnership campaigns and series, identifying and integrating content and ad to the member app, creating and managing design system module for the website and more.
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EQUINOX
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Describe the product here. Include important features, pricing and other relevant info. Consider adding an image or video of the product.
BETTERUP
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MODU CREATIVE AGENCY
This is the space to introduce the Project section. Take this opportunity to give visitors a brief overview of the types of projects they'll find featured in the showcase below. Consider adding an image or video to spark their interest.
BetterUp
Role: Sr. Designer
BetterUp is a company dedicated to providing coaching and professional development services with the goal of empowering individuals and organizations to achieve their full potential.
During my tenure, I contributed to various teams including the member app team, creative projects team, and web brand team.
My contributions supported design initiatives aimed at enhancing various aspects of the business, including the direct-to-consumer initiative, digital events, insight reports, and more.
Equinox
Role: Sr. UX Designer / UX Designer
Equinox is a leading luxury fitness and lifestyle brand, celebrated for its exclusive gyms, bold and forward-thinking messaging, and unparalleled authorities in the wellness space. With a dedication to excellence and innovation, Equinox remains the premier destination for individuals embracing fitness and wellness as an integral part of their lifestyle.
During my tenure, I contributed to various teams including the content, partnership, web and acquisitions.
My contributions supported ideating and designing partnership campaigns and series, identifying and integrating content and ad to the member app, creating and managing design system module for the website and more.
Modu Creative
Role: Founder / Product Lead
A self-initiated creative agency specializing in diverse design services including branding, product design, UX strategy, marketing materials, and market research.
As a product lead, my role consists of orchestrating all steps involved in meeting design and business objectives of the client. This entails managing project scope, timelines, and a network of freelancers, while also collaborating closely with cross-functional team members.
A self-initiated creative agency specializing in diverse design services including branding, product design, UX strategy, marketing materials, and market research.
Role: Founder / Product Lead
As a product lead, my role consists of orchestrating all steps involved in meeting design and business objectives of the client. This entails managing project scope, timelines, and a network of freelancers, while also collaborating closely with cross-functional team members.